Within three days, most of them will disappear, because that’s what people do on Instagram to try to gain followers.
When I see people behaving this way, I question their motives for doing what they do.
I wrote in a post on Instagram not long ago that I take serious issue with the commercialization of spirituality. Once the desire for success overtakes the desire for service to the greater good, you cross the border into service of your own ego, and the work loses its integrity.
Spiritual work is sacred work. People are trusting you with their deepest level of vulnerability. You have a responsibility to honor that within your interactions. You have a responsibility to model integrity, not just in how you do business, but in how you live your entire fucking life.
It’s easy to tell people the fundamentals of how to create change in their lives. It’s a wholly other thing to show them in the way we carry ourselves day-to-day. It calls us to elevate ourselves, our actions, and the entirety of our lives to a higher level of integrity. To live fully within our purpose in every moment.
This is the highest calling, the greatest purpose – to BE that which you present yourself as.
The longer I’ve been on social media, Instagram in particular, the more disillusioned I’ve become with people who claim to be something they aren’t, the people who follow them, and the people who help create them.
“Anyone can become a coach! I’ll teach you how. Just take my online course for $5,000.”
They throw out words that they don’t understand the meaning of, like intuition, spirit and purpose, teaching others to teach others when they barely even know themselves, and neither do the people they’re “coaching.”
The fact is, you can only teach others from the same depth at which you’ve done your own work and the thing you start to learn the more you work is that the work is never finished.
One of the people who started following me was a 22-year-old “intuitive transformation coach.”
“It’s taken me 22 years to find myself!” she glowed in one of her perfectly curated Instagram photos, ending with a call to action to join her training program.
I’m almost 36 and I still haven’t found myself and honestly don’t expect I will until I’m at least 50, if truly “finding yourself” is something that’s even possible in the grand scheme of being an ever-evolving, multi-dimensional being. The one thing I do know for damn sure is that 22 is the age where you barely fucking know who you are and, more than likely, are the epitome of unaware of yourself, your true values, and your true identity.
Sure. Anyone can present the illusion of being a “coach.” Even someone who was a teenaged adolescent as little as three years ago.
You can teach people. You can coach them, even, without completely knowing yourself. The key is to be transparent as fuck about what you don’t know and that you, too, are a student of life. But that goes against the principles of a good sale, doesn’t it?
Business coaches will tell you that you need to present yourself as an authority. Talk about what you KNOW, not what you don’t know. Admitting that you’re not the best and ultimately, you’re just here feeling it out like everyone else doesn’t make you stand out from the crowd and it certainly doesn’t make needy people want to buy your product.
The thing is, especially in the realm of personal development and spirituality, “best” doesn’t exist. There is no spiritual authority. That is both the beauty and the madness of it.
I see these people – people who feel energetically out of alignment, some of which I know empirically and factually to be living a lifestyle that is out of alignment with the spiritual values they preach on a daily basis – presenting it on social media to thousands of people, and in some cases, hundreds of thousands of people, as though it’s some kind of evolved thing they should all aspire to, and it is utterly appalling. They even preach authenticity while simultaneously having no real understanding what that even is.
I unfollowed the maker of my favorite oracle deck because I discovered she was following one such person. My immediate thought was, “How do you, as so-called intuitive, not see this person for what they are?” I’m sure it’s only because there’s a blue checkmark next to their name, but that now brings her spiritual integrity into question. How can I, in good conscience, support the work of a person who either A) claims to be intuitive and supports someone who is energetically disgusting, or B) support the work of a person who will follow and engage with people who are energetically disgusting simply because they can gain more exposure for themselves?
The answer is that I can’t, in either instance. It makes me want to throw up, and I don’t mean metaphorically. I mean the energy behind it is an actual assault on my solar plexus. It tightens and constricts and I feel repulsed.
Maybe it’s because I’ve spent years immersed in marketing, branding and advertising and I can smell a sales pitch from 100 yards away. Maybe it’s that my intuition really is that on point. In the one instance where one of these kinds of people offered me exposure on their platform, I refused because I didn’t want to be associated with that kind of garbage.
If this is what mainstream spirituality has become, if this is where we are, turning our healing process into a business model and using sacred terminology to make sales pitches, I can’t be a part of it anymore. I. WON’T. DO. IT.
My platform is authenticity and it’s been built on a foundation of integrity. And I can’t, with good conscience, continue to align myself with this parade of false idols.
And so, it’s with that, I bow out. The day I thought would never come has arrived. This the end of In My Sacred Space.
Maybe it’s time. Maybe it’s been long overdue. I did discover over the weekend that on the last day of Mercury Retrograde, my entire website had mysteriously been deleted from my hosting server. It was recovered, obviously, but it seemed like that was the final and ultimate sign from the Universe that my time here has gotten stale, and to move on.
I suppose my first sign should have been when a semi-well-known bra company that, if you’re female, you’ve no doubt seen heavily advertised on Instagram and Facebook reached out to me to be a part of their influencer program. What did they think I was going to do? Post pictures of my tits in their bras and talk about self love like everyone else on Instagram? My body is not your billboard, and my words are not for sale. Seriously. Fuck off.
I didn’t respond to any of the multiple emails they sent me. I happen to own three of their bras already and frankly, they’re no better than any other bra I’ve ever owned. Here’s your glowing endorsement: mediocre at best.
For some of you this may admission may seem sudden, but it’s been building for well over a year. Probably since I first set foot into ABC Carpet and Home and discovered their culturally appropriated home decor collaboration with Deepak Chopra. It was very beautiful, very over-priced, and it made me uncomfortable as all hell. But I guess if that $1,000 iridescent-glazed statue of Ganesha makes one rich white person feel a little more enlightened and a tad closer to God, so be it.
No space is sacred anymore, not even your living room. Capitalism has recognized an opportunity to merge with “spirituality” and the money machine is in full effect, permeating every aspect of your life.
I feel like I’m in the Wizard of Oz, screaming at everyone to look at the man behind the curtain, and their attention remains transfixed on the glittery image being projected in front of them.
I’m sure I’m not completely done with spirituality. It’s probably more so a time for me to evolve into something else, and this form of it has simply come to an end. My takeaway from the whole of this experience, all of my years in marketing and advertising and all of my experience with “influencing” and “coaching” is that I need to see it, learn from it, and do it differently.
I have no idea what that is or what it looks like. I just know that there has to be a way to make a living for yourself while successfully helping other people, without selling yourself out, without compromising your integrity, without creating a fraudulent public image or using your body as ad space, and without servicing your own ego and that of others before the greater good. If you want the game to end, you have to stop playing.
But before I go, in my last parting words to all of you, I challenge you to do one thing and one thing only: give very careful scrutiny to those “spiritual” people you put your faith in. The ones with their professional photos who look like they’re “living their best life” on Instagram and Facebook, who talk about their dark times in vague generalities in a formulaic caption that always ends with something to sell you (or “Tag a friend and share with someone who needs to see this!”). The ones who say, “Look at me. Look at what I’ve done. Look at how much I’ve achieved. I can help you do the same…” for a price.
If the main message of their narrative is to learn from their success and not from their struggle, they’re not authentic. If the main message of their narrative is learn from their “struggle,” but they never present that struggle in true, vulnerable terms, they’re not authentic.
Look at them as a whole and ask yourself, “What is the overall feeling that this person leaves me with?” If the answer is a feeling of lack, of envy, of shame, if you feel less successful by comparison, or pressure to be like them –– they’re out of alignment with you.
Someone who is in alignment with you will leave you feeling hopeful. Seen. Heard. Understood. You will identify with them. They will make you feel like you can do what they’ve done, not because they’re successful and they can teach you how, but because you identify with their struggle and it is evident in their words, actions, and demeanor that they do, in fact, continuously conquer it with grace and humility.
They’re covered in scars, not glitter. Those scars have given them the gift of depth. Of presence. Of Truth that radiates from the core of their being. It is felt. They don’t have to speak it.
That being said, I think this is my last post for a while. Maybe ever, or at least under In My Sacred Space. I invite you to share it, far and wide, and not so that more people will follow me or so that I can get more potential customers, because I’m obviously not selling anything at this point. Share it because people need to wake the fuck up to who they’re looking up to and see beyond the illusion.
I plan to leave the site up, as there’s still a great deal of helpful content and many people who are still discovering it.
I don’t know where I go from here, but I’m sure there’s something waiting around the corner. It was fun while it lasted. I grew a hell of a lot. So much so, I’m not who I was when I started. I guess that means I get to start over, somewhere else, as someone new.
Maybe I’ll meet you there one day.
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